i.e.Interactive Blog

Month: May 2022

The Right Time To Upgrade To Ga4 Is Now

May 3, 2022

You have probably heard about the upcoming change in Google Analytics—when Google Analytics 4, a.k.a. GA4, will replace Universal Analytics. Many people are talking about the upgrade, which is great, but the timeframe to implement the upgrade is more immediate than many might think, and here’s why: When GA4 retires Universal Analytics, businesses should have at least 1 year of data in place so they can make valuable data observations and, ultimately, smarter marketing decisions.

The Right Time To Upgrade To Ga4 Is Now

May 3, 2022

Our team provides digital marketing solutions and services that expand awareness, reach and engagement using the most effective digital marketing channels. Bottom line, we develop growth-oriented digital marketing campaigns that make a positive impact on businesses.

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